When the current Buick LaCrosse first debuted back in 2010, it represented a new chapter in Buick design and performance, but newly-revitalized competitors such as the Lexus ES and the Chrysler 300 made the flagship Buick seem stale and outdated. Buick engineers aimed to solve this dilemma and have unveiled the final result of their efforts, the 2014 Buick LaCrosse. The car features reworked interior and exterior styling to make the Buick LaCrosse a compelling contender in the near luxury segment once again.
By Chris Haak
Paging through the September 2011 issue of Automobile magazine today, I was looking at an ad for the new Chrysler 300 that had the tagline, “Luxury Feels Better Earned,” and I really liked the message. If you’ve worked hard in your life and come into some measure of success, it probably feels better to treat yourself to some luxuries. In contrast to “trust fund babies,” hard-working folks who put in the time in their chosen profession probably have a better appreciation for where they’ve come from and how arduous it was to get to their current station in life.
By Kevin Miller
In January of this year, Chrysler Brand CEO Olivier Francois channeled Eminem on Chrysler’s stage at Cobo hall when he introduced the new 300; the rap didn’t roll off of his tongue and I found it painful to watch. When the new 300 rolled out onto the stage, I was not that excited; it looked to me like just another big fat 300. After a quick peek, I lost interest and explored other stands in Detroit. Eminem meme not withstanding, I think I should have been paying better attention to Francois that day in Detroit.
By Kevin Miller
“Comfy Throne, Cushy Ride.” Those are my first logbook phrases written about the 2011 Jeep Grand Cherokee, and they summed up my experience with the latest generation of Jeep’s flagship SUV. Entirely new for 2011, the Grand Cherokee benefits from Chrysler’s improved interior materials and design, lending the big truck a luxurious feel. That luxury is backed up by heated leather seats, infotainment system with navigation system and awesome sound, and an air suspension which gives a velvety ride as well as increasing ground clearance for off-roading.
By Kevin Miller
Although Chrysler calls this car the 300C, to me it brings to mind “B” words. Big. Brawny. Brash. Ballsy. Black. The car shouts its machismo, without even whispering “refinement”. The 300C SRT8 is unabashedly powerful and American, with the type of swagger and confidence the world associates with stereotypical American strongmen.
The SRT8 has been around for six years, and is in its final year of production; a refreshed version (spy shots of which are circulating on the Internet) is due for 2011, which is rumored to be more luxurious and feature much-improved interior. The new interior is desperately needs to be a credible contender above the entry-level class, and the new exterior will inject some freshness into the design which has been virtually unchanged since its 2005 model year introduction. Continue Reading →
A counterpoint to Brendan’s previous article on the stomach-churning upheaval we face in the auto industry.
By David Surace
As Blood, Sweat & Tears used to sing, “What goes up / must come down, / spinning wheel, got to go round.” The title of that brassy song, “Spinning Wheel,” is only slightly less apropos than the Grateful Dead song Mr. Moore queued up for his article, but the thrust of the lyrics (even if they’re not exactly better) is largely the same: fasten your seatbelts, hang on and enjoy the ride, because you’re on it. Yes, you.
The idea of staring at rock bottom from the vantage point of, um, a rapid rate of descent is indeed unnerving, unless you’re a heroin addict, or a base jumper in one of those flying-squirrel suits. Maybe both. But a lot of folks in the auto industry, and those who cover it, are most certainly not accustomed to looking at it, even when it is very clear that the ground is rushing up to make friends with them.
So, at this juncture of parachute entanglement, in which Fiat will suddenly have a badge for every European and American driver, Renault-Nissan-Penske will make a Franco-Japanese beach landing at Saturn dealers, Ford waits patiently for the other shoe to drop, the Chinese auto industry suddenly learns about how to build a safe car by assimilating Sweden, and India quietly goes about automotive empire-building, who’s looking at–
Yes, bounce. Contrary to popular opinion, we will be driving American-branded cars five years from now. Also contrary to popular opinion, some of them will be awesome. I’ll focus on Chrysler for the purpose of this argument, because it was the first to dip its toes into the angry waters of Chapter 11, which as we all know, “leads directly to Chapter 7″. We’re going to have to see about that.
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