Following a leak of images earlier this week, Maserati has officially unveiled the 2014 Maserati Ghibli sedan, which will not only serve as the company’s sole competitor against the Mercedes E-Class and the BMW 5 Series, but also as a key component of the company’s ambitious plan of increasing its global sales volume by 300% over the next few years. Two key markets for Maserati are Asia and North America, and the Ghibli should sell reasonably well in those markets.
The exterior design of the 2014 Ghibli borrows many of the basic styling elements that made their debut on the bigger Quattroporte, including its bold LED headlamps, the trademark bulging front fenders, and the elegant sweeping roof line. However the rear fascia of the Ghibli breaks away from this theme by featuring angular tail lamps and a slightly taller trunk lid which gives the car its own unique identity.
The interior of the 2014 Ghibli also retains many of the features that originally made their debut on the Quattroporte, including the newly redesigned steering wheel, center console layout, as well as the basic design of the instrument cluster. The Ghibli also features the same Chrysler-derived 8.4 inch touchscreen that is also used in the bigger Quattroporte to control the company’s Touch Control infotainment system. In addition to these features, look for the Ghibli to also utilize a generous amount of leather, wood, and other premium materials to give buyers of this car a luxurious atmosphere.
Performance for the 2014 Maserati Ghibli will come from a pair of potent 3.0 liter liter turbocharged V6’s, as well as the company’s first ever diesel engine – a 3.0 liter turbo diesel unit developed by parent company Fiat. All three engines will send their muscle to either the rear or all four wheels through a ZF-sourced eight speed automatic gearbox which should allow the Ghibli to deliver world class performance while achieving impressive fuel economy at the same time. Expect a performance-oriented V8 to eventually trickle its way into the Ghibli lineup to allow it to compete against rivals such as the M5 and the E63 AMG.
Look for the 2014 Maserati Ghibli to make its formal debut at the 2013 Shanghai Auto Show later this month, with the first production units arriving at a Maserati showroom near you by the end of the year.