Fiat Will Build Its Largest Plant in Brazil

By Brendan Moore

11.23.2007

Fiat has told Brazilian government officials that it will build the company’s largest production facility ever in the company’s Betim factory in Brazil, outside Belo Horizonte in southeastern Minas Gerais state. The expansion of the existing plant there will cost approximately $2.8 billion USD and is forecast to be completed by the end of 2010.

The Italian automaker is doing its best to leverage it already-strong presence in Brazil.The Brazilian auto market has been growing quickly and is expected to keep growing at breakneck speed for at least the next decade. Anfavea, the national automakers association of Brazil, says that Brazil should see yet another record year of sales at 2.4 million to 2.45 million cars this year, which is a jump of 25 percent from last year. In-country vehicle production is expected to increase 13 percent to 2.96 million cars this calendar year.

2007 Fiat Siena – Brazil

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Author: Brendan Moore

Brendan Moore is a Principal Consultant with Cedar Point Consulting , a management consulting practice based in the Washington, DC area. He also manages Autosavant Consulting, a separate practice within Cedar Point Consulting. where he advises businesses connected to the auto industry. Cedar Point Consulting can be found at http://www.cedarpointconsulting.com.

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1 Comment

  1. You see Fiats all over Brasil. They are a very popular car there.

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